On November 30, 1953, North American Govenor-General Richard Mason gave a vitavised speech in which he inadvertantly coined the phrase that would be applied to his administration and to the national mood of the 1950s: the New Day. Mason had recently returned from a world tour to see first-hand the devastation wrought by the Global War. He spoke movingly of the suffering he had seen, and of the many lives that Mason Doctrine aid had already rescued. In fact, Mason was so overcome by emotion that he broke down in tears and was unable to finish, his last words being, "We must lead the world to a new day!"
(Due to a typographic error, Sobel gives the date of the New Day speech as November 30, 1950.)